Principal Content Designer - Yahoo Sports

Yahoo Sports is one of the internet’s leading destinations for comprehensive sports news and innovative fantasy games. We produce insightful content across multiple platforms and curate quality coverage from around the web to inform and entertain fans. We're an original fantasy sports pioneer, with a legacy of innovation that helps us continue to be a fantasy leader. And as one of the most-visited sports platforms on the internet, we're one of the best places for brands to reach fans.

Overview

As the first Principal Content Designer on the Design team at Yahoo Sports and Yahoo Fantasy, you will establish and lead the content design practice, setting the vision, strategy, and operational framework for content design. Your role will be pivotal in shaping how we communicate with our users across products, driving clarity, and consistency.

This is a unique opportunity to build and evangelize the content design discipline from the ground up, ensuring that it becomes a core component of the product design process.

Key Responsibilities

Strategy & Leadership

• Define and implement content strategies that align with product and user goals.

• Establish and maintain content design best practices, guidelines, and standards to ensure consistency and quality across all product touchpoints.

• Evangelize the importance of content design throughout the organization, educating teams on its value in driving user engagement and satisfaction.

• Collaborate with leadership to integrate content design into the broader design and product development process.

Content Creation & Optimization

• Craft clear, concise, and engaging UX copy for mobile and desktop product experiences.

• Conduct content audits and optimize existing content to enhance usability, engagement, and conversion rates.

• Ensure all content adheres to usability, and accessibility, standards.

• Contribute to the evolution of content systems, including style guides, voice/tone guidelines, and content frameworks.

Collaboration & Research

• Partner with designers, product managers, and engineers to create user-centered content that aligns with product goals and user needs.

• Leverage data insights to inform content decisions and continuously improve user experiences.

Mentorship & Development

• Guide team members and cross-functional partners in adopting UX writing best practices.

• Mentor designers on content design principles and techniques.

• Lead workshops and training sessions to build content design expertise within the organization.

Qualifications

• Education: Bachelor’s degree in English, Journalism, Communications, Library Science, or a related field.

• Experience: 7+ years in UX writing, content design, editorial, or related roles; experience in leading and scaling content design practices is a strong plus.

• Strong understanding of user-centered design principles and methodologies.

• Proven ability to create clear, concise, and engaging content for diverse audiences.

• Exceptional communication and collaboration skills, with the ability to build strong relationships with cross-functional teams.

• Self-motivated and organized, with the ability to manage multiple projects and priorities independently.

• Strong problem-solving skills and a strategic, creative mindset.

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

At Yahoo, we offer flexible hybrid work options that our employees love! While most roles don’t require regular office attendance, you may occasionally be asked to attend in-person events or team sessions. You’ll always get notice to make arrangements. Your recruiter will let you know if a specific job requires regular attendance at a Yahoo office or facility. If you have any questions about how this applies to the role, just ask the recruiter!

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (

) or call . Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

We believe that a diverse and inclusive workplace strengthens Yahoo and deepens our relationships. When you support everyone to be their best selves, they spark discovery, innovation and creativity. Among other efforts, our 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome. Check out our diversity and inclusion (

) page to learn more.

The compensation for this position ranges from $143,625.00 - $299,375.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Our comprehensive benefits include healthcare, a great 401k, backup childcare, education stipends and much (much) more.

Currently work for Yahoo? Please apply on our internal career site.