SEO Director

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results.

We are looking for an SEO Director to join Yahoo's SEO team and drive growth initiatives across our portfolio of brands and apps. In this role, you will focus on building and executing SEO strategies, best practices, and teaching across a range of teams throughout the organization.

You are a strategic thinker and product leader with a track record of success in news and media organizations. You must be comfortable influencing and interfacing with various stakeholders at all levels.

• Collaborate with internal and cross-functional partners to develop strategy and lead SEO efforts across one or more verticals within the Yahoo ecosystem
• Conceptualize business issues or opportunities, formulate hypothesis and goals, define KPIs, analyze data, and make recommendations to editorial, product, and engineering teams.
• Have extensive experience with SEO tools such as SEMrush, Ahrefs, Google Search Console, and Screaming Frog.
• Able to analyze and respond to algorithm changes, new search features, and tools.
• Strong communication skills with both technical and non-technical individuals.

About you:

• You have managed SEO strategy for large, complex, and global news and media websites.
• You have extensive knowledge of current and emerging SEO best practices with 5+ years experience building and delivering impactful SEO roadmaps.
• You have extensive experience working across large cross-functional teams.
• You have experience collaborating on complex site redesigns, rebuilds, and implementations with numerous stakeholders and functions.
• You have subject matter expertise of the technical aspects of SEO, including HTML, CSS, JavaScript, URL structures, keyword analysis, content optimization, indexing, algorithms, and other factors that may impact SEO efforts.
• You are highly knowledgeable in working with and influencing product development teams and product roadmaps.
• You are a self-starter that is comfortable initiating and leading efforts, projects, and programs.
• You thrive when building something new - rather than running from ambiguity, you embrace it as an opportunity.
• Understanding of how affiliate programs work

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (

) or call . Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

At Yahoo, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion (

) page to learn more.

The compensation for this position ranges from $140,890.00 - $306,705.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Yahoo provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation, sick time, parental leave and an employee assistance program. Eligibility requirements apply.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don’t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you’ll be given notice to make arrangements. 

If you’re curious about how this factors into this role, please discuss with the recruiter.

Currently work for Yahoo? Please apply on our internal career site.