Support Center - Irving
As a Seller Experience Specialist, MakerPlace, you will manage the development and execution of strategic initiatives to: (1) attract, engage, and retain Sellers, and (2) enhance Seller satisfaction for repeat engagement and loyalty. During a typical day, you will be working on a joint business plan with some Sellers and working with other Sellers on expanding their product selection and finalizing promotional plans for an upcoming event. Among many other initiatives, you will be developing and growing Seller relationships, driving product selection growth, and creating a best-in-class sellers experience.
This role will partner to scale MakerPlace from its nascency to a fully operating and optimized business unit. Because MakerPlace is still a startup, this role will be dynamic and evolve as the business unit matures & evolves. As such, a self-starter with comfort in ambiguity will thrive.
Seller Development, Program Management and Marketing Management
- Drive Seller acquisition, repeat engagement, and retention through multi-channel and campaign strategy, leveraging content, media, search, community, influencer reach and partnerships
- Collaborate with the Growth Team to ensure Sellers receive exceptional experiences that move the needle for our business
- Collaborate with Merchandising to align communication and product assortment strategies with promotions and events to ensure a seamless seller promotion experience
- Collaborate with Content and Marketing to lead the development of compelling seller related copy/content and campaigns while ensuring consistent messaging and branding across all customer-facing efforts
Operations and Onboarding
- Identify, build relationships, educate and onboard new Sellers
- Champion a seamless E2E Sellers onboarding experience by reducing friction points and advocating for impactful CX enhancements
Business Analysis
- Conduct ongoing analysis of seller and category performance, trends and competitive assortment/selection
- Analyze and report on seller acquisition, repeat engagement, and retention KPIs to identify opportunities for improvement and growth
- Recommend and implement iterative A/B testing to continually improve performance through optimized messaging and targeting
- Utilize data-driven insights to optimize efforts across various variables, including (but not limited to): messaging, channels, etc.
Other Qualifications
- Creative, yet analytical mindset with the ability to use data to drive decision-making and measure campaign effectiveness
- Creative thinking and problem-solving skills, with a keen eye for detail and a passion for innovation
SOURCE AND OUTREACH – Daily Tasks
- Identify and reach out to online Marketplace sellers who may be a good fit for MakerPlace
- Plan and track progress from end-to-end (lead generation, lead qualification, initiate contact, follow-ups, negotiations, closing the deal, etc.)
ONBOARD – Daily Tasks
- Work with new Sellers 1:1 to get them to complete the MakerPlace registration process (signing up for an account, accepting terms & conditions, entering bank information, etc.) and set up listings and exports
Minimum Knowledge/Skills/Abilities
Minimum Education
- Bachelor’s degree in Business, Marketing, Merchandising, Communication, or related field required
Minimum Special Certifications or Technical Skills
- Proficient in Microsoft Office, Excel, and PowerPoint or equivalent Google Suite applications
Minimum Type of Experience the Job Requires
- 3+ years of professional non-internship digital, ecommerce, sales, tech, project management, marketing, vendor management, business development, and/or strategy experience
- Experience in process improvement
- Experience in pulling data and ability to use data to drive decision-making
- Experience and passion for building ground up, nascent business models/functions/products/services
- Expertise in defining and driving business development, and product/program management frameworks & methodologies
- Customer-obsessed with high-quality standards for delivering a differentiated value proposition
- Excellent attention to detail, oral and written communication, negotiation, and interpersonal skills
- Desire and ability to thrive in ambiguity as part of a startup business
- Excellent Microsoft suite abilities, including executive-level presentations and project management software
Range - 56,800.00 - 79,300.00 - 101,700.00 USD Annual
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Applicants in the U.S. must satisfy federal, state, and local legal requirements of the job.
For 50 years, Michaels has been the best place for all things creative. We strive to inspire our customers, cultivate confident leaders, and serve our communities by fostering an inclusive environment for everyone to learn, shop, and create. At Michaels, everyone has a seat at our craft table and every Team Member is encouraged to hone their craft with opportunities for personal and professional growth. From our Stores and Distribution Centers to Artistree and our Support Center, our best-in-class team is committed to delivering on our purpose to fuel the joy of creativity. As the leading creative destination in North America, we operate over 1,290 stores in 49 states and Canada and online at Michaels.com and Michaels.ca. The Michaels Companies, Inc. also owns Artistree, a manufacturer of custom and specialty framing merchandise, and MakerPlace by Michaels, a dedicated handmade goods marketplace.
Michaels is an Equal Opportunity Employer. We are here for all Team Members and all Makers to create, innovate and be better together.
Michaels is committed to the full inclusion of all qualified individuals. In keeping with this commitment, Michaels will assure that people with disabilities are provided reasonable accommodations. Accordingly, if a reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the job, and/or to receive all other benefits and privileges of employment, please contact Customer Care at 1-800-642-4235 (1800-MICHAEL).
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